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CHOOSING AN ONLINE SPORTSBOOK

Customer Service - Is A Must For Every Quality Sports Book!

Ever experienced the aggravation of trying to contact a business and are met only with dead ends and busy signals at every turn? Not much fun - especially when it's your hard-earned money at stake!

When it comes to choosing a Sports Book, it's important to know that their support team is working, and will be on-hand to assist you when needed.

A good book is measured by the quality of their customer service department.

-The more ways to reach them by toll free phone, e-mail, and fax - the better! And it can't hurt do a test just to see how they respond:

- Are the phone operators knowledgeable, polite and eager to assist you?

- Is your e-mail replied to in a timely matter, with "personal" responses as opposed to trite form letters?

- Also, do they speak your native language?

- A trial run is a fantastic way to find out just how much the Sports Book values YOU as a customer!

Safety and Availability of Funds: Convenience and speedy transfer of your funds is of paramount importance. If you wish to withdraw funds from your account, how fast do they transfer your money? If they are surly or give you a hard time, asking you why you want the money, withdraw all you money, close the account, and find another book. Complete and Accurate Accounting: How easy is it to check your account? Is the account accurate or are there "clerical" errors. Always keep track of your account on your own so you can check. If there are errors, have them correct the errors and then politely close the account and find another book.

Customer Service: The book should have a professional, courteous, fluent English-speaking staff, and customer friendly business policies.

State of the Art Computer Technology: Check the speed with which funds and wagers are posted, final results posted, and the accuracy of your wagers made. The book should have a tape of your call so you and the book can verify your bets if need be. Las Vegas Rules and Regulations: Obviously 11/10 on straight bets is a must but also check the fine print on parlays, teasers, and other exotic bets.

Size of Operation: Do they have enough phone lines so you can easily get in, especially during peak hours? Are there enough clerks and supervisors working at the operation, especially during rush periods? A tipoff is if the same people always answer your call. That may indicate under capitalization within the operation.

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